Modern Media

live | digital | social

Modern Media is a federation of experienced professionals who deliver marketing, digital media, events production, and conference programming services. We work with clients such as The Wall Street Journal, UBM Tech, Teradata, The Economist and many other well-known brands,  we publish The Realtime Report, and we produce digital tools for business events organizers.

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Newspaper Editors vs. Social Media Users: Do They Care About The Same News Topics? [Study]

Newspaper editors choose which topics to group the news under – and then assign a certain number of stories under each topic. But how does that compare to the topics that social media users tend to consume and share, and the frequency of that consumption? Research from a recent article in Journalism Studies reveals that social media users and newspaper editors often have quite different ideas about which news topics are the most important. Read more…