Modern Media

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Newspaper Editors vs. Social Media Users: Do They Care About The Same News Topics? [Study]

Newspaper editors choose which topics to group the news under – and then assign a certain number of stories under each topic. But how does that compare to the topics that social media users tend to consume and share, and the frequency of that consumption? Research from a recent article in Journalism Studies reveals that social media users and newspaper editors often have quite different ideas about which news topics are the most important. Read more…

Event Planning And The Art Of Venue Contract Negotiation

You have gone through great lengths to determine your needs for your event, traveled far and wide (with hopefully good travel karma) to visit different venues, and are now in the zone where you have selected your ideal venue. Early on, you had provided an in-depth Request for Proposal prior to visiting the venue that included items such as preferred dates, space requirements, sleeping room needs and food and beverage requirements. Next step: obtain a contract. Here’s what you need to know about the layout and standard elements in a typical venue contract. Read more…