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Audience Recruitment: Two Reasons Why Telemarketing Is Critical To Your Event’s Success

Few things are more stressful than event attendee marketing. You need to find the right number—and the right types of attendee. And, no matter what you do, you know that many of them won’t actually sign up until the last minute. That’s why telemarketing is such a key component of the audience marketing campaign for many conferences: it’s one of the most effective ways to close the deal and get attendees to commit and register. Read more…